Recent changes are now elevating Facebook to become an active decision-making vehicle, paving the way for greater transformation of Social as a channel. For a while, Facebook primarily enabled information sharing. Now, [Read more…]

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Inside Acronym – February 9, 2017

Meet Acronym’s Anne Parlato PPC Analyst When did you join Acronym? March 2016. What is your title at Acronym and which clients do you work for? I am a PPC Analyst, and I work primarily with […]

AcroBabble – Going (Creatively) Digital – February 9, 2017

Pinterest Introduces Search Ads with Keyword and Shopping Campaigns Pinterest launched Search Ads to expand ad inventory across monthly searches. The update will include […]

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Inside Acronym – January 26, 2017

Meet Acronym’s Melanie Nakhman Creative & Content Associate When did you join Acronym? January 2017. What is your title at Acronym and which clients do you work for? I’m a Creative and […]

AcroBabble – Going (Creatively) Digital – January 26, 2017

Welcome to ‘Acrobabble’ where we check-in with our team members to see what industry news piece that have made it […]

Google Updates Size of XML Sitemaps

An XML sitemap is a file where you can list all the web pages on your site to tell the search engines about the organization of your site content. The XML sitemap allows search engines to find the deeper […]

The Independent That *Did* Win In 2016!

All eyes may have been glued to the TV during the bare-knuckle fist-fight otherwise known as the election. And as usual, it was two major contenders[…]