Inside Acronym – April 6, 2017

Lena_298x178

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Lena_295x175When did you join Acronym?

I joined the Acronym Team in March 2017.

What is your title at Acronym and which Clients do you work for?

I am the PPC Manager on the Team that services a number of our great Clients: BMW, Godiva, Stanley Black & Decker, SharpSpring, New York Presbyterian.

What are your specific responsibilities?

My job is to oversee paid media advertising programs on the accounts I manage.

What do you consider the most interesting things you do at work?

I genuinely enjoy Paid Search and find most aspects of it to be fascinating, but testing out new beta products and programs is one of the most interesting aspects of working at Acronym.

What do you like to do best when you are not working?

On weekdays, I am usually trying to fit in as many spin classes as I can. On weekends, I am either at a concert, traveling, spending time with family or unwinding at the beach (weather permitting).

You are going on vacation to a place where there is no Internet connection. What book or magazine would you bring with you?

Zen and the Art of Happiness – it’s one of those books I pick up and re-read every few years.

 

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