Inside Acronym – June 1, 2017

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Meet Acronym’s Lindsey Sherman

PPC Manager

When did you join Acronym?

I started on May 1st, 2017

What is your title at Acronym and which Clients do you work for?

I am a PPC Manager, working on clients such as Wharton.

What are your specific responsibilities?

I’m responsible for the day-to-day management, reporting, and strategy of paid search across my accounts.

What do you consider the most interesting things you do at work?

Pulling search query reports! You never know what kind of random things people are searching for that might get matched to your keyword terms.

What do you like to do best when you are not working?

Currently I’m living in Florida, so I love taking day trips to the beach. In June I am moving to Las Vegas, and am already planning hiking trips at Red Rock Canyon with my dog. I also like to bake and use Pinterest to find crafts that I may or may not ever get around to.

You are going on vacation to a place where there is no Internet connection. What book or magazine would you bring with you?

Whatever book is next on my “If you liked Gone Girl, you’ll love these books!” list. I typically like reading mystery/thrillers the best.

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